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Sponsors · media kit · October 2026

Turn trusted conversations into revenue.

Liftoff is where founders, operators and growth leaders break down what’s actually working across GTM, revenue and scaling companies. This isn’t passive listenership. It’s an audience that acts, buys and builds.

Request the media kit Book a 15-minute alignment call
The show
150conversations, weekly since 2021
Newsletter
26,000+subscribers on Substack
Apple Podcasts
4.6from 40 ratings

Figures as of 9 October 2026

Guests on the show

  • Mark Cuban
  • Guy Kawasaki
  • Nolan Bushnell
  • Gary Kusin
  • Ron Conway
  • Ann Winblad
  • Mitch Kapor
  • Steve Blank
  • Heidi Roizen
  • Roger McNamee

Audience snapshot

Who’s listening

  • Who’s listeningFounders, GTM leaders (CMO, CRO, VP Sales and Marketing), operators across SaaS, AI and infrastructure, investors and advisors.
  • MindsetActively solving growth problems. Budget-aware and decision-capable.
  • Why it mattersYour message lands with people who can actually say “yes.”

What makes Liftoff different

Trust over reach

  • Trust > reachHost-led conversations create deeper credibility than traditional ad slots.
  • Operator audienceListeners aren’t browsing. They’re building and buying.
  • Content that compoundsEvery episode turns into multi-channel distribution: clips, posts and the newsletter.
You’re not buying an ad. You’re stepping into a trusted conversation that drives action.
Keith Newman, host of Liftoff with Keith

Sponsorship options and pricing

Four ways in

From a host-read spot to a full episode built around your category. Prices are per episode, in US dollars.

Host-read promotion

Best for: Direct response and brand awareness

  • 60–90 second host-read ad
  • Integrated into the episode (pre- or mid-roll)
  • Personalized narrative, not scripted copy

Outcome focusHigh-trust conversion. Clear attribution via your CTA.

Integrated segment

Best for: Deeper storytelling and positioning

  • 3–8 minute embedded segment
  • Your product or service woven into the conversation
  • Framed as insight or a use case

Outcome focusAudience education. Category positioning. Stronger recall.

Most popular

Featured episode partnership

Best for: Thought leadership and authority

  • A full episode aligned to your category or problem space
  • Strategic narrative, not promotional
  • Optional executive participation
  • Includes the full distribution engine: clips, posts and newsletter inclusion

Outcome focusMarket positioning. Founder and exec visibility. Long-tail inbound.

Startup services series

Best for: Founders who want exposure and strategy (selective)

  • Featured as a growth case study
  • Live GTM breakdown with an advisory angle
  • Content repurposed across channels

Outcome focusImmediate insight. Long-term brand lift.

Anchoring strategy

We offer tiered options so you can choose the right level of impact. Most partners see the highest return by combining an integrated segment or episode partnership with multi-channel distribution, for sustained visibility and stronger results.

Custom packages

Let’s build a package aligned to your goals, timeline and budget. Tell us what you have in mind.

Distribution engine

One placement, multiple touchpoints

  • Apple Podcasts
  • Spotify
  • YouTube Full episodes and clips
  • Substack Long-form breakdowns
  • LinkedIn Clips and posts
  • X Short-form insights

Content that compounds. Visibility that converts.

Who this is for

You’ll get the most value if you are

  • Selling to founders, operators or GTM leaders
  • Offering high-trust products or services: SaaS, infrastructure, advisory, tools
  • Looking for qualified attention, not just reach

Select partners

Companies we’ve worked with

  • Clay
  • Attio
  • Drift
  • Base
  • Leap
  • Carta
  • Databox
  • Apollo.io
  • Vanta

…and more.

Limited sponsor slots each month

Let’s build something that lifts off.

High quality. High impact. Aligned partnerships only.

Request media kit and availability Book a quick alignment call

Request the media kit

Tell Keith what you have in mind

We’ll reply with the full media kit, current availability and a recommendation on the right package.

Sponsor an episode

Put your company in front of founders, investors and operators, in Keith’s voice.

Be a guest

Built something founders can learn from? Pitch your story for the show.

Work with Keith

Consulting on storytelling, growth and go-to-market strategy.

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